The Oldest Trick in Technology Just Hit Memory Stocks

Hey Income Traders,

The fastest way to destroy a chip stock isn't to build a better chip. It's to need fewer of them.

That's exactly what happened today. Google dropped a set of new algorithms, TurboQuant, PolarQuant, and something called Quantized Johnson-Lindenstrauss, designed to shrink the amount of memory needed to run large language models and vector search engines.

The short version: they compress data, strip out overhead, and let AI systems do more with less RAM. The math is genuinely clever.

The market's reaction was instant.

Micron Technology (MU) fell four percent. Western Digital (WDC) slid 4.4 percent. Seagate Technology (STX) dropped 5.6 percent. SanDisk (SNDK) got hit hardest at 6.5 percent down on the day.

But here's what I think you should understand about what actually happened today, because it's bigger than one Google announcement.

When something becomes a bottleneck, human ingenuity finds a way around it. Every time.

This isn't a new story. It's one of the oldest stories in technology.

When JPEG compression improved dramatically in the early 2000s, it didn't kill memory demand. It made images cheap enough to share at scale, and total storage consumption exploded within a few years to absorb every efficiency gain and then some. When SSDs began replacing spinning hard drives, HDD stocks got crushed. Investors assumed the pie was shrinking. What actually happened: cheaper, faster storage unlocked use cases nobody had seriously considered before, and total demand for storage kept climbing. The efficiency didn't destroy the market. It expanded it.

Economists have a name for this. Jevons Paradox: when a resource gets cheaper or more efficient to use, total consumption of that resource tends to go up, not down. The car didn't kill the oil industry. It created it.

Memory chips were expensive and scarce, so the smartest engineers on the planet figured out how to need fewer of them. That's not a knock on Micron or Seagate. It's just how technology evolves when it hits a wall. You don't always knock the wall down. Sometimes you find a door nobody noticed.

The market looked at today's announcement and saw demand destruction. That's one way to read it. But there's another read, one that the sell-off is completely ignoring, and that's what I'm going to walk you through tomorrow.

Stay tuned. I think you'll find it interesting.

May the income be with you,

Hans

Hans Albrecht

Hans Albrecht

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About the Author

Hans Albrecht

Hans Albrecht

Former CBOE floor trader and CIO at Karman Line Capital. Author of ‘The Option Traders Hedge Fund’ with over 30 years of options trading experience.

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